Brian retweeted an announcement from the Villanova Athletic Department that alerted me the return of Nike's "Campus Roar" marketing campaign to 'Nova.
After explaining that a "roar" is a cheer, the Nike rules say...
Tweet your with #NIKEROAR and #NOVA today and the best roar will end up on a Nike Shirt
User generated submissions can be seen here.
As a head's up, the Terms & Conditions note that any of your submissions basically become the property of Nike.
Does anyone know what the previous "winners" were?